The Timex Ironman Triathlon Watch was first seen on the market in 1986. No one really knew the impact that the Timex Ironman watch was going to have on the market. It was so innovative and ahead of its time that there have been very few competitors that have been able to match the quality, durability and most of all, popularity of the Timex Ironman watch.
The major reason for the popularity of the Timex watch is the ability for it to take a beating and keep on ticking. The Ironman watch was meant to be worn during the most physically demanding of situations. It even gained popularity among the military because of its ability to function during inclimate weather including sweltering heat, freezing temperatures and mainly, immersion in water.
Timex got a feel for the market by bringing the Timex Ironman Triathlon Watch to the 1984 Kona competitions. It was such a hit that the watches went as quickly as they came and it was time for mass production.
Ever since then the popularity of the Timex watch has grown, especially among the sporting community. Over 1 million are sold on average per year and that number has continued to grow as Timex develops new features that make your average athlete more equipped to track his or her training progress.